Social content · Free writing worksheet
Technical LinkedIn carousel template
Explain one technical idea across a short sequence, starting with a question your reader can understand.
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What this is for
Use this writing template for a LinkedIn document post explaining a technical topic. It gives each slide a purpose and space for a source and visual note. The download is a text worksheet, not a finished graphic template. Adapt the slide count to the explanation; adding slides is useful only when there is more to explain.
Plan the content
Choose one question
Write the question in words a reader outside the subject would use. “What happens when the wind stops?” gives an energy-storage explainer a clear starting point. Avoid promising an answer the remaining slides cannot deliver. One carousel can explain one useful part of a much larger topic.
Write the explanation before the headline tricks
Write the answer as a short paragraph, then divide it into steps. Keep the cause and effect intact. Use one main point per slide, and define an unfamiliar term where it first appears. A diagram should explain a relationship or process, rather than fill unused space.
Keep the limitations in the story
Record the source behind each technical statement or number. Ask a subject expert to check the mechanism and any assumptions. If a figure applies to a particular place, year or process, include that context. Short copy still needs to distinguish what a technology can do from what happens in every installation.
Read it at phone size
Look through the slides in order at a realistic reading size. Check whether a reader can follow the explanation without the caption. Use the post caption to introduce the topic and provide source links or a text summary. The last slide should answer the opening question or make the next useful reading step clear.
Two ways into an energy topic
The energy-storage concept starts with the question “What if it isn’t windy enough?” and introduces liquid-air storage. The waste-to-energy concept starts with discarded plastic bottles and leads into gasification. The published samples show the opening three slides of each concept. Both were independent Sumitomo SHI FW job-application concepts, not commissioned client work. The worksheet below extends that planning approach into a complete explainer.
Energy social media concepts ↗
The worksheet
Copy this into your document and fill in the blanks. Add or remove sections to fit the brief.
TECHNICAL LINKEDIN CAROUSEL PLAN Topic: Reader and what they already know: One question this post will answer: Plain-language answer: Technical reviewer: SLIDE 1: THE QUESTION Headline: Familiar object, situation or visual: SLIDE 2: WHY IT HAPPENS One point of context: Source / date / scope: Visual note: SLIDE 3: THE MECHANISM What happens, in plain language? Term that needs defining: Source / technical check: Visual note: SLIDE 4: THE USE AND ITS LIMITS When is this useful? Condition, trade-off or limitation: Source / technical check: Visual note: SLIDE 5: THE ANSWER Answer the opening question: Next useful link or action: POST CAPTION Introduction: Text summary: Source links: FINAL REVIEW Claim / supporting source / date checked: Expert corrections: Text readable at phone size? Does the sequence answer its opening question?
Before you send it
- Does the last slide answer the first one?
- Are cause and effect still accurate after shortening the copy?
- Are numbers and technical claims qualified and sourced?
- Can someone follow the sequence at phone size?
Read the energy-sector examples
See the original carousel samples and the explanation behind the choice of opening questions and images.
See the project ↗